Google Analytics and GA4

Created by Doug Stoddart, Modified on Mon, 25 Nov at 7:43 PM by Doug Stoddart

NEW November 24 - upgraded for GA4 and GTM

As a customer passes through the online booking process, BRM sends synthetic (generated) pageviews to Google Analytics.

This applies to the legacy online platform OBW as well as the new Customer Booking Page (CBP).

Screenshot from Google Analytics:

Page name	Description of event
book.html?shop=<namespace>	Initial loading of the online booking page for shop <namespace>. Note that is not a synthetic pageview but an original one. You can use this to see how many times your online booking page has been visited.
getAvailability.html?categoryName=<categoryName>	When a category of name <categoryName> is clicked.
addToBasket.html?productLine=<productLineName>&size=<productLineSize>	When a Product Line named <productLineName> in size <productLineSize> is added to the cart/basket.
removeFromBasket.html?productLine=<productLineName>&size=<productLineSize>	When a Product Line named <productLineName> in size <productLineSize> is removed from the cart/basket.
checkout.html	When the checkout button is pressed.
continueShopping.html	When the continue shopping button is pressed. By default, this button is labeled "Add more bikes and extras".
register.html	When a new customer record is created.
login.html	When an existing customer logs into their account/customer record.
makeReservation.html	When a reservation is created. Note that a reservation is created after register.html or login.html is sucessful.
payViaStripe.html	Records when the Stripe payment process has started.
paidViaStripe.html	Records when the Stripe payment process has been successful